A mini app can hand something straight to the story composer: a result, a score, a finished image, already arranged on the canvas with a link back to the app.
You are being invited to advertise, and whether that is fine depends entirely on whether the thing is worth showing.
What you will be able to do
- check_circle Share something from a mini app as a story.
- check_circle Edit what it prepared before posting.
- check_circle See what the app gets out of it.
- check_circle Decide when it is worth your audience's attention.
The app opens the composer with its own image and link already placed.
share A loop with you in the middle
The mechanism is straightforward and it is worth naming rather than resenting. An app gives you something shareable, you post it because it is fun or flattering, and your viewers tap through to the app. That is a distribution channel that costs the developer nothing, and you are it.
None of which makes it wrong. A result people genuinely enjoy seeing — a picture you made, a score they will want to beat, something with a joke in it — is a perfectly good story that happens to carry a link. The audience is not being cheated; they are being shown something.
The failure is the story that exists only to complete the loop. A bare screenshot of a score in a game nobody you know plays is a story that says nothing and asks for a tap, and viewers learn quickly which accounts do that.
What makes the difference is editing. Whatever the app prepared is a starting point, not a finished story: the canvas is yours, and adding a line of your own, cropping to the interesting part, or dropping the app's branding entirely turns an advertisement into a post. If you would not have posted it without the button, that is the answer.
Four situations
The last one is the test to apply before posting.
brush Output worth looking at
sports_esports Only among people who play
campaign When the reward is the prompt
balance One question
Edit it, crop it, say something. If the button is the only reason, there is no story.
settings Sharing one
- Use the app's share option The composer opens with its image.
- Crop out the interface Keep the thing, not the software.
- Add a line of your own Saying what it is.
- Choose the audience Scores belong to the people who play.
- Keep or remove the app link It is an ordinary sticker.
- Skip it when the reward is the reason That story is not yours.
This page posts something an app prepared. The curriculum step is the design of such journeys: buttons attached to messages, where a tap is supposed to take somebody, and building an interaction that is worth the tap it asks for.
At a glance
- 1Share to story
Mini apps can prepare a story you post.
- 2Edit it
Change the prepared story before posting.
- 3Worth it?
Post only what you would have shared anyway.
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