From the other side of the same arrangement: if you run a bot or a mini app that earns Stars, you can offer a share of them to anybody who brings you users, and Telegram handles the tracking and the payments.
You set two numbers and the program appears in a directory every user can browse. Both numbers are easy to get wrong, and one of them is difficult to change your mind about.
What you will be able to do
- check_circle Say where the commission comes from.
- check_circle Choose a rate for a reason rather than by feel.
- check_circle Understand what the attribution window commits you to.
- check_circle Decide whether a program suits your product at all.
The whole configuration is two settings and a switch that publishes it.
construction What you are actually setting up
Everything difficult about affiliate marketing elsewhere — the tracking network, the reconciliation, the invoices, the payment thresholds, the arguing about whose click it was — does not exist here. The link identifies the promoter, the platform does the arithmetic, and the share moves when a purchase happens.
What is left is the part that was always the hard part, and it is not technical. You are deciding how much of each sale to give away, for how long, to people you will never meet and cannot vet, in exchange for distribution you cannot predict.
A referred user spends Stars in your app. Where does the affiliate's share come from?
It is revenue sharing, not a bounty: the buyer pays the same price and you keep less of it. That makes the rate a direct cut of your margin on every referred sale, which is the number to model against what you actually keep after the platform's own share rather than against the sticker price.
You are choosing between a low rate and a high one. What does the high one buy?
Promoters browsing a directory compare the obvious number, so the rate is mostly a bid for their attention. It does not improve your product, your retention or your conversion, and a rate set high enough to win that comparison can leave you paying most of a sale away to buy users who were never going to stay.
What does the attribution window decide?
It is about the user, not the link. A short window pays for the introduction; a long one hands over a slice of that person's entire future with your product. The longer setting is far more attractive to promoters and far more expensive to you, and it is the setting people choose casually and regret slowly.
Your program brings in a large number of new users and almost no extra revenue. What is the likeliest reading?
Affiliates are paid on purchases, so they send whoever is cheapest to send, and the cheapest audience to reach is one that follows links for their own sake. Raising the rate buys more of the same people. The honest fix is on your side of the door — if referred users leave immediately, the program is showing you a retention problem rather than causing one.
task_alt
settings Setting one up
- Open your bot or app's own settings The program is configured there, not in your account.
- Model the rate against what you keep Not against the price the user pays.
- Treat the window as the expensive setting It decides how long, not how many.
- Start narrower than feels generous Raising it later is easier than the reverse.
- Publish it and watch retention, not signups The first number always looks good.
- Be ready to see your app described badly You will not choose who posts the link.
This page sets two numbers on one program. The curriculum step is the machinery they sit on: how a start parameter travels inside a link, how an arrival gets attributed to a source, and what those numbers can and cannot tell you afterwards.
At a glance
- 1Offer affiliates
Share part of your revenue with referrers.
- 2From your share
Commission comes out of your earnings.
- 3Duration costs
Long attribution windows give away future revenue.
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